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Become a leader with the skills and confidence to manage teams and think strategically, as well as the technical knowledge to implement your ideas.
100% Online – On Demand
Join a community of postgrads from marketing, business, IT and more
The Postgraduate Diploma isn’t your mum and dad’s grad school experience. It’s a premium postgraduate course where advanced concepts are broken down into bite-sized, interactive modules. You’ll learn digital strategy, leadership and management, CX, social media, search and more in a learning management system that’s as easy to use as it is good looking. It’s the ideal for busy professionals ready to take the next step in their career.
Receive a globally recongnised certificate
upon completion of your course
Exclusive insights from recognised experts and industry leaders.
Get exclusive access to myDMI, our innovative membership platform. This thriving platform is a rich resource of digital marketing content.
Digital Academy is based in Australia, meaning we’re able to provide you with the support you need right when you need it.
Truly designed to be studies online.
Anytime and anywhere.
See the stats on certification of choice for
serious digital marketers.
5 Modules • Approx 16 Months of Learning Content
This module will provide you with insights into the factors propelling business evolution and how digital marketing empowers businesses to not only survive but flourish in today’s dynamic yet unpredictable landscape.
In this module, you will delve into the fundamentals of Search Engine Marketing (SEM), Search Engine Optimization (SEO), email marketing, and e-commerce. Additionally, you will gain insights into the advantages and limitations of both online and offline marketing channels.
Next, you will cultivate advanced, practical competencies for assessing the performance of social media campaigns, executing intricate multi-channel social initiatives, and showcasing a profound grasp of crafting an actionable social media content strategy.
This module invites you to delve into strategic theories, offering insights into the role of strategy in the business landscape. You will explore a multitude of tools and techniques accessible to managers for evaluating both internal and external business environments. Furthermore, you will delve into the concept of competitive advantage and apply strategic methodologies to propose enhancements that foster growth within your organization.
Online study is perfect for busy professionals with the independence and drive to do things their way. It’s flexible, convenient, and easy to fit around your busy schedule. You can get a qualification, and get ready to step up in your career, without the same investment (time and money!) as a full-time on-campus course. It’s a great way to get to where you want to be if you are:
Students who successfully complete the Postgraduate Diploma work in a variety of senior positions. In fact, surveys show that over 80% have gone on to secure coveted roles and titles like Digital Marketing Manager and Head of E-Commerce.
The current fee is USD$4914.00
This includes all of your course materials, as well as tons of resources and tools you’ll use in your course and beyond, including sandbox accounts, webinars, tutorials, podcasts, eBooks, and more.
No – the Postgraduate Diploma in Digital Marketing is focused on the big-picture commercial aspects of this field. While some experience may help, the course is designed to be suitable for professionals and graduates from a variety of backgrounds. The introductory modules will give you the practical context and refresher knowledge you need to confidently tackle the more advanced learning opportunities as you progress through the course.
Digital Academy and DMI have partnered to offer industry-validated digital skills training throughout the Asia Pacific region. DMI certifications are recognised globally, with students and graduates in over 100 countries. While it is NOT an AQF qualification, the Postgraduate Diploma has been credit rated by the Scottish Qualifications Authority.
To further reinforce your learning, you will also undertake a range of assessments designed to apply your knowledge to real-life projects.
Depending on the module, these may include case studies, a presentation, a digital marketing strategy, or a channel plan. You will also get an opportunity to submit a draft or an outline of each assessment for feedback and discussion.
Digital Marketing Institute has 190,000+ members and alumni across the globe. As well as learning the latest in digital marketing, you'll be joining a network of thousands of members and graduates with the same passion for this fascinating, modern discipline.